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A strategic framework to understand Account-Based Experience (ABX)
Unlock the power of Account-Based Experience (ABX) with a strategic framework designed to drive deeper engagement and higher-value deals. Learn actionable insights and best practices from expert Paola Piccinno to implement successful ABX programs.

Paola Piccinno
Jul 24, 20255 min read


Your B2B strategy is flawed (if it's not centered on your customer)
Your B2B strategy is flawed. Discover why conventional customer-centric B2B strategies may be holding you back.

Paola Piccinno
Jul 8, 20253 min read
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